Press Release

LAS VEGAS (CES BOOTH #14200), Jan. 7, 2009 – Sony is updating its DVD Handycam® camcorder line today with a model that combines advanced optics with easy-to-use features.

The DCR-DVD650 camcorder offers high performance imaging optics for great-looking movies and photos using powerful Carl Zeiss® Vario-Tessar lenses, 60x optical zoom, and 1/8-inch 680K-pixel CCD imagers.

"Sony DVD Handycam camcorders make sharing memories with friends and family easy," said Mio Ozawa, marketing manager, camcorders, at Sony of Canada Ltd. "You can record content to the media of your choice for easy playback on DVD players or other viewing devices that you use every day."

Ideal for recording family moments, the model includes 60x optical zoom to capture detailed shots even from far away. This is especially useful when recording graduation ceremonies, school plays, sporting events, wildlife and distant landmarks.

Flexible recording options make it easy to store content on several types of media, so you will never worry about running out of space. The DCR-DVD650 camcorder features hybrid recording on three-inch DVD discs and Memory Stick PRO Duo™ media cards.

The model also features Steady Shot® image stabilization to reduce blur and a 2.7-inch wide (measured diagonally) LCD touch panel screen that instantly powers the device when opened.

The DCR-DVD650 camcorder will be in stores in February. The model will be available at Sony Style® retail stores, online through http://www.sonystyle.ca/ and at authorized dealers nationwide.

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition.  Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses. 

With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, approximately 1,200 employees support a network of more than 500 authorized dealers and 81 Sony Style retail locations across Canada.                                                                                           

Sony Canada is proud to support the communities in which it operates through corporate sponsorships of organizations that include the Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada. 

For more information contact:                                                          

Candice Hayman
Sony Canada Public Relations
(416) 718-5048
Candice_hayman@sony.ca