Beginning in April 2021, Green Management 2025 (GM2025) is a set of medium-term environmental targets that form part of Sony’s Road to Zero plan. GM2025 progressively reduces plastic in the packaging of our portable products, on the path to total elimination.
Individual packaging, including product boxes and trays now use our Original Blended Material.
Original Blended Material is a paper material developed by Sony and manufactured from plants with short growth cycle and recycled paper. It is suitable for a diverse range of packaging.